Are You Using the Four Keys to Google Shopping?

May 2, 2017 Andrew Park

Google Shopping and Product Listing Ads (PLAs) are challenging. They're competitive. But they're incredibly rewarding when you get them right. Get more details and learn about the four keys to Google Shopping in our webinar.

Are You Using the Four Keys to Google Shopping?

Google Shopping has become a huge business. As we know, right rail ads were replaced by Product Listing Ads (PLAs) in 2016 as reported by Search Engine Land, with BusinessInsider reporting that Google Shopping revenue was up 52% and mobile PLA sales were up 161% year-over-year for Q1 2016. Consider also the following three facts:

Bottom line: if your business has anything at all to do with e-commerce, you need to be on Google Shopping. And to succeed in this complicated and highly competitive arena, you’ll need to master the four keys to Google Shopping: bidding, feed, account structure and Custom Labels.

Get all the tools you need to know in our webinar on the four keys to Google Shopping, which will cover the most important and powerful tools that need to be in your toolbox in order to master this highly complicated, but highly profitable space.

About the Author

Andrew Park

Andrew Park is a content marketing manager at QuanticMind. A UC Berkeley graduate and lifelong Bay Area resident, Andrew has done tours of duty in editorial, PR and marketing, and now works with the QuanticMind team to communicate the importance of data science and machine learning in digital advertising.

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