Improves Usability for Powerful Reporting and Enhanced Collaboration and Workflow
REDWOOD CITY, Calif.--(BUSINESS WIRE)--QuanticMind, the platform for smarter advertising, today announced its newly revamped user interface for its Search and Shopping solution. The latest generation of the QuanticMind platform gives marketers powerful reporting, enhanced collaboration features and a frictionless experience, enabling Search and Shopping performance optimization with unprecedented control and precision.
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A data science-powered platform, QuanticMind drives performance and profit margins for enterprise-scale organizations through two products: QuanticMind Search, a solution that enables efficient campaign management, robust insights, and reporting, and granular bidding optimization, and QuanticMind Shopping, which drives shopping performance via powerful campaign and feed management, reporting, and optimization functionality. By empowering marketers to eliminate wasted advertising spend and capitalize on missed opportunities, these granular gains drive macro-level performance improvements.
“Today’s marketers cannot win without using predictive advertising,” said Graeme Fordyce, VP of User Experience and Design, QuanticMind. “We engineered the next generation of our platform to make marketing easier than ever. Not only will the augmented QuanticMind quickly surface the best advertising opportunities for a given audience, but the new UI also enables marketers to spend less time managing workflow and reporting so they can focus on what truly matters: improved data visualization and performance.”
Designed for a seamless user experience, the new UI includes advanced reporting and widget creation, improved workflow, and a modernized look and feel. Users can now create reports faster and an intuitive new dashboard wizard makes workflow more efficient. Modern, simplified and consistent design language make the user interface quicker and easier to work with. A more efficient experience for customers results in a more pleasurable app to work with daily as well as a more flexible and extensible product for future improvements.
“The new UI has the same comfort and ease of use that the old UI did, but with many marked upgrades,” said Kalle Tompros, Senior SEM Manager at Futuredontics, parent company of 1-800-DENTIST. “Searching for segments and filters has made reporting and data viewing much easier and faster, while the dashboard views are much more dynamic and easier to manipulate. All of these updates will definitely improve workflow and efficiency!”
Learn more about the new interface at QuanticMind’s blog.
QuanticMind, the Platform for Smarter Advertising, is the pioneer of predictive advertising management software for paid search and social channels. By reinventing ad-management point solutions through machine learning, distributed cloud computing and in-memory processing, QuanticMind delivers the most intelligent, scalable and fastest platform for maximizing advertising performance for enterprises. A global community of data-driven marketers relies on QuanticMind’s data science-powered platform to anticipate and execute the best and most granular advertising investments. To learn more, visit www.quanticmind.com.
About the Author
Lynn Langmade is currently Senior Director of Marketing Content and Communications at QuanticMind, where she develops content strategy, manages the editorial calendar, and oversees content production workflow. Lynn is also the managing editor of QuanticMind's corporate blog and social media channels. As an early adopter of social media, Lynn has over 45 thousand followers on social media. In 2014, Lynn was the recipient of the Marketo “Revvie” Award in the Socializer category. She has a PhD in English and over 15 years B2B high-tech marketing experience.Follow on Twitter Follow on Linkedin Visit Website More Content by Lynn Langmade