Search Engine Marketing

  • Is Poor Customer Support Undermining Your PPC Success? [Pains Series Doc]

    Is Poor Customer Support Undermining Your PPC Success? [Pains Series Doc]

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  • Data Driven PPC: The Secret To Paid Search Success is Quality Data

    Data Driven PPC: The Secret To Paid Search Success is Quality Data

    Quality vs. quantity. Nowhere are the tradeoffs more important than in the world of search engine marketing. Specifically, with the data that we use to…

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  • Which Geo-Targeting Strategy is Best For Your Business? Our Scoring Checklist Can Help!

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  • What is NLP?  (And How It Can Benefit Your SEM Program)

    What is NLP? (And How It Can Benefit Your SEM Program)

    One of the oldest and most common ways of storing information is text, used for thousands of years to record data long before the existence…

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  • [eBook]

    A Beginner's Guide to Machine Learning & Artificial Intelligence

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  • GUIDE

    Need to improve SEM Acquisition and Attribution?

    USE THIS GUIDE
  • How Data Security and Regulatory Compliance are Changing SEM

    How Data Security and Regulatory Compliance are Changing SEM

    Safe to say, consumer data has become a critical performance factor for digital and search engine marketing in recent years. In fact, it’s now practically…

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  • How to Use Social Media to Drive Conversions

    How to Use Social Media to Drive Conversions

    Throughout the last decade, the rise of new technologies, diverging cultural trends, and the boundless growth of innovative platforms have together helped social networks evolve…

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  • Are Data Issues Preventing You From Achieving Peak SEM Performance?

    Are Data Issues Preventing You From Achieving Peak SEM Performance?

    In the first of our new Enterprise Paid Search Pains series, we examine the biggest data challenges behind sub-standard SEM performance Let’s face it, these days,…

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  • National vs. Local Geo-Targeting: Which SEM Strategy is Best for Your Business?

    National vs. Local Geo-Targeting: Which SEM Strategy is Best for Your Business?

    How do you decide whether to target nationally or locally? We offer some tips and a handy checklist to determine what geo-targeting strategy is best for you

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  • Why Automation is Key to Your SEM Success

    Why Automation is Key to Your SEM Success

    The online advertising industry, like many other industries today, is awash with the terms “Artificial Intelligence” and “Machine Learning” — two buzzwords that by now…

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  • Our Top 10 Favorite Blogs of 2018

    Our Top 10 Favorite Blogs of 2018

    Without a doubt, 2018 has been quite a year for digital advertising and SEM. And over the past year, the QuanticMind blog has captured numerous…

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  • 7 Bing PPC Secrets That Expand SEM Beyond Google

    7 Bing PPC Secrets That Expand SEM Beyond Google

    As a marketer, you have access to a popular search platform with desirable and high quality target demographics, accelerating growth rate and profitable long-tail search…

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  • What is PPC? A Guide to the Basics

    What is PPC? A Guide to the Basics

    It might come as no surprise that today an increasing number of people are spending the majority of their waking hours staring at screens or…

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  • How to Solve PPC Keyword Cannibalization

    How to Solve PPC Keyword Cannibalization

    Optimizing your ROI is a challenging, seemingly endless, process in the highly competitive world of search engine marketing (SEM). In order to stay ahead of…

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  • Build or Buy? SEM Agencies vs. In-House SEM Campaigns

    Build or Buy? SEM Agencies vs. In-House SEM Campaigns

    For the past decade or more, in-house SEM campaigns have taken a back seat to SEM agencies for most small, medium and large businesses. Admittedly, going…

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  • [eBook] Data Science Meets Search Engine Marketing

    [eBook] Data Science Meets Search Engine Marketing

    Learn about how data science techniques and technologies can be applied to the paid search channels in this eBook. Optimizing PPC Performance is best done by these algorithms.

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  • Adwords Automation in 2019 – The Best Solutions for Automating SEM

    Adwords Automation in 2019 – The Best Solutions for Automating SEM

    Over the course of the last few years, marketing automation has become so sophisticated that it’s essential for success in today’s digital landscape. The benefits of automation are many: time...

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  • Does a Profit Maximization Strategy Make Sense For Your PPC Bidding Optimization? [Pains Series Doc]

    Does a Profit Maximization Strategy Make Sense For Your PPC Bidding Optimization? [Pains Series Doc]

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  • [eBook] Are You Wasting Money on Google Ads?

    [eBook] Are You Wasting Money on Google Ads?

    A tactical guide to understanding where you can find efficiency in your PPC Programs. Dig in page by page with your program to find wasted spend and opportunities to improve.

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  • Are Data Issues Preventing You From Achieving Peak Performance? [Pains Series Doc]

    Are Data Issues Preventing You From Achieving Peak Performance? [Pains Series Doc]

    Read Doc
  • Why Automation is Key to Your SEM Success

    Why Automation is Key to Your SEM Success

    The online advertising industry, like many other industries today, is awash with the terms “Artificial Intelligence” and “Machine Learning” — two buzzwords that by now are common parlance in SEM....

    Read Article
  • Data Driven PPC: The Secret To Paid Search Success is Quality Data

    Data Driven PPC: The Secret To Paid Search Success is Quality Data

    Quality vs. quantity. Nowhere are the tradeoffs more important than in the world of search engine marketing. Specifically, with the data that we use to measure performance, set goals, and drive...

    Read Article
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