There’s a gap in search marketing that costs companies millions: Data. Mismanaged data for bids, modifiers and seasonality means campaigns over- and underspend. Which means missed opportunities. And wasted spend.
But did you know that marketers just like you are using new tech to solve these exact problems? They’re using data science and machine learning to get clearer, actionable insights and deliver better performance every day.
How does it all work? Watch our demo to learn about:
- Why data is the biggest new source of wasted spend in search engine marketing
- How data science drives incremental gains for every single keyword
- How to use machine learning to avoid wasting spend “buying the data”
- How you can start using this new tech today (without a data science degree)